Website Development Guide for Clients
Website Guide for Clients
Before starting the website development process, it’s essential to gather and provide certain information to Syfinity Solutions. This guide will help you understand the key aspects and requirements for developing your website effectively.
1. Overview
The communication between a business and its customers through a website is a unique experience. Unlike face-to-face interactions, it lacks the personal touch and immediate feedback that comes with interpersonal communication. However, it is crucial to ensure that the tone and overall experience on the website align with the personal encounters customers may have with the business and its staff.
When customers visit a website, they expect a certain level of professionalism and consistency in the way the information is presented, and the interactions are handled. The website should reflect the values and brand identity of the business, creating a cohesive experience for customers across all touchpoints.
One way to ensure that the website aligns with the personal experience is through the tone of the content. The language used should be consistent with the business’s values and the way its staff communicates with customers. If the staff is friendly and approachable, the website should convey a similar tone, making customers feel welcomed and valued.
Similarly, if the business aims to provide a more formal and professional experience, the website should reflect that as well. The tone and language used should be more formal, creating a sense of credibility and expertise.
In addition to the tone, the overall design and user interface of the website should also correlate with the personal experience customers may have with the business. It should be user-friendly, intuitive, and visually appealing. The navigation should be smooth, allowing customers to easily find the information they are looking for.
Furthermore, the website should provide clear and concise information about the business, its products or services, and any relevant policies or procedures. Customers should be able to easily understand what the business offers and how they can engage with it.
By ensuring that the tone and overall experience on the website correlate with any personal experience customers may have with the business and its staff, businesses can build trust, loyalty, and satisfaction among their customers. It is important to remember that even though the communication on a website may not be interpersonal, it still plays a significant role in shaping customers’ perceptions and interactions with the business.
In order to attract new customers and keep existing ones, your website should be visually appealing and informative. Although your website can serve as a marketing and commerce tool, it is best when carried out in a creative and fun manner.
2. Hosting
Determine your hosting provider: Research and choose a reliable hosting provider that suits your website’s needs.
Syfinity Solutions does include hosting as part of the website design packages or you may you choose to use your own service provider.
Share hosting credentials: Provide us with the necessary login information for accessing the hosting account.
3. Content Specifications
Determine media requirements: Identify any specific images, videos, or other media elements you want to include on your website. As part of your specific package you have chosen, we will supply a minimum number of images for you to choose from.
You may also supply samples of images you like, and we will try to meet these as best we can. Remember we cannot just use any images unless they specifically belong to you.
Collect relevant documents: Provide any necessary documents, such as PDFs (example company profile), that need to be integrated into your website.
4. Layout and Navigation
Determine the layout style: Decide on the overall look and feel of your website. Provide examples or references to guide the design process.
Plan navigation structure: Outline the main sections and subpages of your website and discuss the desired navigation structure with us. We will be able to guide you with what would be best suited for your type of business, but it is important for your website to speak to your likes too.
Suggested Pages and Content: Some websites include all the below and some not. Each website is based on what you want to share. It may be typical to have an “About” page but is not required if this is not what you want.
Home page: Provide a brief overview of your business, including key services or products.
About Us: Share information about your company’s history, mission, values, and team.
Services/Products: Describe the services or products you offer in detail, including any pricing or package information.
Contact Us: Include your contact details, such as phone number, email address, and physical address. Consider adding a contact form for easy communication.
Testimonials/Reviews: If available, provide testimonials or reviews from satisfied customers to build credibility.
FAQ: Include a frequently asked questions page to address common queries and provide helpful information.
5. Fonts and Colors
Color palette: Share your preferred color scheme or branding colors. If you don’t have specific preferences, allow us to suggest a suitable palette that aligns with your brand.
6. Images
High-quality images: Provide high-resolution images that represent your brand and resonate with your target audience. The worst thing to do is take care with part of your website and then have poor quality images. This will definitely spoil the look and feel of your website.
Image guidelines: Share any specific guidelines for image placement, cropping, or resizing, if applicable. As we design your website we will be having regular feedback sessions with you so you can have a view of how it all comes together and make changes as the process progresses.
7. Legal Requirements
There are many more documentation, like website disclaimer, copyrights notice, cookies policy, privacy policy or statement. It is possible to include most of these in one document which will typically be the terms and conditions.
Website designers may be able to assist or refer you to obtain such documentation but is not a legal advisor and recommend you seek professional legal advice in drafting these documents specific to your business and jurisdiction.
8. Other Requirements
Social media integration: Specify any social media accounts you want to link or integrate with your website.
SEO considerations: Discuss your search engine optimization (SEO) goals and any specific requirements or keywords you’d like to target.
Accessibility requirements: If there are any specific accessibility guidelines or considerations, inform us thereof.
Remember, effective communication and collaboration with us is crucial throughout the process. Hence we will regularly provide feedback and clarification to ensure the final website meets your expectations.
Note: This guide provides a general framework. We may have additional suggestions or requirements based your specific project needs.
